Smart Garden Systems d.o.o. is a participant in the Pre-acceleration Programme and the Post-acceleration Programme within the project “Strengthening acceleration activities”, which is implemented under the leadership of the Croatian Agency for SMEs, Innovations and Investments (HAMAG-BICRO), as part of the National Recovery and Resilience Plan 2021–2026.
Development and commercialisation of an innovative hydroponic pot for simple and sustainable plant growing in homes and business premises.
The HydroBerry project is focused on the development and commercialisation of a hydroponic pot – a product created through the development of hydroponic technologies during the pre-acceleration phase. In that phase, a need was identified for a solution that is simpler and more affordable than the existing systems on the market, while retaining the advantages of hydroponic growing.
The hydroponic pot enables users to grow fresh plants without the need for a large space or prior knowledge of hydroponics. Key features include self-watering without an electric pump, a root aeration system, and a design suited to modern interiors.
Completion of the development of the hydroponic pot and preparation for production
Launch of production through the manufacture of plastic injection moulding tools and the optimisation of production processes
Creation of a professional web shop as the main sales and promotional channel
Building a recognisable brand through visual identity and marketing materials
Raising awareness of sustainable plant growing among the wider public
Launch of production of the hydroponic pot and its placement on the market
Establishment of our own web shop for sales on the domestic and EU markets
Increasing brand recognition through high-quality visual and promotional materials
Generating revenue that enables the further development of more advanced hydroponic systems
The project contributes to the sustainable development goals through a reduction in water consumption and the elimination of the need for pesticides compared with conventional growing methods. The use of recyclable materials and implementation within existing industrial capacities further reduce the environmental footprint of the product. Localised food growing in households reduces the need for transport and the associated emissions.
Kralja Petra Krešimira IV 4, 47000 Karlovac
OIB: 41728076022
„Funded by the European Union – NextGenerationEU. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Commission. Neither the European Union nor the European Commission can be held responsible for them.“
